Canon Inc. announced that its RF-S3.9mm F3.5 STM DUAL FISHEYE lens for APS-C cameras has won the Gold Award at the 2025 International Design Excellence Awards Canon’s first-ever Gold recognition at this prestigious event. Hosted by the Industrial Designers Society of America since 1980, IDEA honors innovations that excel in functionality, aesthetics, user benefits, and societal value.
The award-winning dual fisheye lens addresses the growing demand for 3D VR content creation across industries like entertainment, tourism, and education. Designed for creators entering VR production, it offers an accessible, compact, and lightweight solution just 54.6 mm long and 290 g in weightwhile delivering professional-grade 3D VR video when paired with compatible EOS R series cameras. Its design ensures high image quality across the frame without sacrificing portability.
Canon emphasized user-friendliness in its design. The lens features smooth, curved front surfaces that project a sense of comfort to subjects, while the sculpted rear base enhances grip and ergonomics, enabling dynamic shooting without obstruction. This balance of reliability, intuitive usability, and ergonomic handling makes it approachable for beginners while meeting professional standards.
With this milestone recognition, Canon reaffirms its commitment to developing products that seamlessly blend design excellence with advanced performance to inspire creators worldwide.
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