Exclusive: Haier Appliances India President N S Satish shares his Message for Trade Partners

Our message to our trade partners is simple and clear: growth in the coming years will be driven by partnership, not transactions. As the market evolves, the role of trade will become even more
critical in shaping consumer trust, experience, and brand preference. At Haier India, we are
committed to investing in innovation, expanding our Made-in-India footprint, and building strong
demand through marketing, service, and supply chain excellence. We see our partners as long-
term collaborators in this journey, working together to unlock premium growth, improve reach
across metros and emerging markets, and deliver consistent value to the Indian consumer.
Together, we can build a stronger, more resilient ecosystem that is prepared for the next phase of industry growth.