Location: Gurgaon, Haryana, India
Job Type: Full-Time
Work Mode: On-site
Function: Integrated Marketing Campaigns
Role Overview
Nothing is hiring a Senior Campaign Manager to drive the commercial success of its product portfolio in India through fully integrated, insight-led marketing campaigns. This role owns campaigns end-to-end, from pre-launch to lifecycle, ensuring strong local relevance, demand generation, and best-in-class execution across all channels.
This is a high-impact, cross-functional role for someone who thrives in fast-paced environments, combines strategic clarity with creative precision, and wants to help build a disruptive global technology brand in India.
Key Responsibilities
Integrated Marketing Campaign Leadership
- Own campaigns from pre-launch through launch and lifecycle
- Ensure consistency across paid, owned, and earned touchpoints
- Drive alignment across PR, Social, Paid Media, Retail, and other functions
- Improve workflows and cross-team handovers to increase efficiency
Local Product and Go-To-Market Strategy
- Adapt global product positioning and messaging for Indian audiences
- Define India GTM plans including timing, messaging, channels, and execution roadmap
- Partner closely with cross-functional teams to ensure flawless execution
Creative Briefing and Asset Delivery
- Write and manage creative briefs across films, PDPs, banners, and social content
- Collaborate with in-house teams and agencies to deliver high-quality assets on time and within budget
- Ensure assets are optimized for each platform and aligned with campaign objectives
Budget and Performance Management
- Own campaign budgets, tracking spend and ROI
- Use data and insights to optimize campaigns in real time
- Report performance with a strong focus on learnings and continuous improvement
Channel Marketing Ownership
- Act as the primary marketing lead for channel partners
- Align on campaign timelines, promotions, co-branded assets, and content rollout
- Ensure strong product visibility and impact across partner platforms
To Apply – https://careers.nothing.tech/?gh_jid=4599484101&gh_src=LIJobs
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