Microsoft has introduced the reimagined Microsoft Marketplace, unifying Azure Marketplace and AppSource into a single destination for cloud solutions, AI apps, and agents. This platform positions organizations to become “Frontier Firms” by accelerating AI transformation, scaling innovation, and enriching employee and customer experiences.
The new Marketplace provides access to tens of thousands of solutions across data, analytics, productivity, collaboration, and industry-specific needs, with seamless integration into Microsoft Cloud services like Azure, Microsoft 365, Dynamics 365, Power Platform, and Microsoft Security. Over 3,000 AI apps and agents are now available, designed to automate tasks, boost decision-making, and streamline business processes. These can be rapidly provisioned within Microsoft environments through standards such as Model Context Protocol.
Marketplace offers flexibility in purchasing through Microsoft’s partner ecosystem and CSPs, ensuring trusted procurement and governance. It also supports Azure Consumption Commitment purchases, maximizing customer investment value.
For partners, Marketplace is a growth hub, expanding capabilities like multiparty private offers, CSP integration, and resale-enabled offers. Industry leaders including Siemens, Mars Inc., and SoftwareOne highlight its role in driving productivity, cost efficiency, and co-innovation.
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