Sriram Santhanam has been appointed Head of Startup Business for India at Amazon Web Services (AWS). In this role, he will lead AWS’s strategy to support startups across India with a focus on AI, SaaS growth and cloud adoption.
With over 25 years of experience, Sriram has held leadership roles at AWS, Kore.ai, Microsoft, ClearTax India, Tata Communications, Bharti Airtel Foundation and Tata Teleservices. He brings deep expertise in B2B sales, enterprise growth and technology-driven innovation.
At AWS, he will lead a team of 70+ professionals managing more than 20,000 startup accounts and work closely with founders, CXOs, investors and government partners to help startups innovate and scale.
Before this role, Sriram led the ISV segment for AWS South India and served as Executive Vice President for Strategic Partnerships at Kore.ai, where he worked with global enterprises on conversational AI solutions. His leadership will be key as AWS continues to empower India’s fast-growing startup ecosystem, home to over 157,000 DPIIT-recognized startups and 120+ unicorns.
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