ASUS has announced an upcoming virtual launch event at CES 2026 where it will present its next generation of AI-powered PCs. The Always Incredible event will stream globally on January 6, 2026 at 09:00 PST and will outline ASUS’s approach to integrating AI into everyday computing and creative workflows.
The company plans to showcase a broader AI ecosystem across its Copilot+ PCs lightweight laptops and creator-focused devices. This strategy is built around two areas. Everyday AI focuses on improving daily usability and connectivity while Creator AI is aimed at supporting faster and more efficient creative work.
ASUS previewed the next-generation ASUS Zenbook DUO as part of its Everyday AI direction. The updated model is designed for mobile professionals and multitasking use cases. It features a redesigned body made using Ceraluminum material which is intended to improve durability while supporting higher performance and extended battery life.
For creators working in demanding environments ASUS also introduced the first ProArt GoPro Edition laptop. Developed in collaboration with GoPro this model is designed for use in outdoor and travel-focused scenarios. It features a reinforced build and a GoPro-inspired design and is positioned for creators who need both content creation and durability in a single device.
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