Madhurendra Malu has been appointed as Head of Genesis at Hyundai Motor Company India and is based in Gurugram. In this role he will lead the launch and growth of the Genesis brand in India with a focus on luxury positioning, network strategy and customer experience.
Before joining Hyundai he served as Head of Sales and Head of CEM Network Development at JSW MG Motor India. He brings over two decades of experience across mass, premium and luxury automotive segments. Earlier he held leadership roles at Skoda Auto Volkswagen India where he led business and brand development. He also spent 16 years at Maruti Suzuki India and served as Commercial Business Head for NEXA South. His experience includes building premium retail networks and driving brand growth in competitive markets.
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