LG Electronics has launched a new line of portable speakers in collaboration with will.i.am, called LG xboom by will.i.am. The speakers are designed to fit naturally into everyday moments whether at a party, during travel or at home.
The design process focused on how people use portable speakers in real-life settings. The team emphasized three ideas: practical features, emotional appeal and smooth integration with different spaces.
Each model in the xboom lineup has its own character. The Stage 301 is built for performances, with clear sound and a strong frame. It has a handle for better grip and sound projection, and its design takes cues from sports car exhausts for a powerful look.
The Bounce speaker has a rounded, symmetrical design that fits well in different spaces. It includes passive radiators for strong bass and lighting that changes with the music. The strap offers multiple ways to carry it securely and comfortably.
The Grab speaker is small and portable with dual straps for easier carrying. Its cylindrical shape fits into cup holders and bags. The design supports casual and outdoor use while allowing easy access to controls.
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